在新加坡旅遊局（STB）已與全球健身和健康集合商ClassPass進行為期一年的合作，共同推進新加坡的健康產品，增強城市的吸引力作為一個城市的健康目標。
在新加坡旅遊局（STB）已與全球健身和健康集合商ClassPass進行為期一年的合作，共同推進新加坡的健康產品，增強城市的吸引力作為一個城市的健康目標。
隨著本地和國際對健康產品和服務的興趣和需求不斷增加，新加坡正在尋求為當地人和遊客提供方便和創新的健康體驗。
ClassPass合作旨在為健康企業提供一個全球平台，與本地和國際受眾分享他們的產品，同時提高新加坡的健康意識。
2022 年初，ClassPass 和 STB 將在國內發起一項活動，以鼓勵當地人通過 ClassPass 平台參與健康活動。ClassPass 將發起挑戰，獎勵在 ClassPass 平台上預訂各種健康體驗的參與者。
ClassPass 和 STB 將開發視頻內容，這些內容將在兩個組織的社交媒體渠道中展示。第一個系列將重點介紹新加坡不同社區的健康產品，而第二個系列將重點介紹 ClassPass 平台上的創新健康業務。
隨著新加坡準備重新開放邊境，該合作夥伴關係還將通過吸引國際遊客的內容展示新加坡的健康產品。
ClassPass 和 STB 還將合作擴大 ClassPass 的庫存，以包括更廣泛的健康體驗，從補充健康療法（如傳統中醫）到與健康相關的景點門票和心理健康服務（如個人輔導和聲音治療）治療。
Singapore: a leading urban wellness haven
The Singapore Tourism Board (STB) has entered into a one-year partnership with global fitness and wellness aggregator ClassPass to jointly promote Singapore’s wellness offerings and enhance the city’s attractiveness as an urban wellness destination.
With rising interest and demand for wellness products and services both locally and internationally, Singapore is looking to offer accessible and innovative wellness experiences for locals and visitors alike.
The ClassPass partnership aims to provide health businesses with a global platform to share their offerings with local and international audiences, while raising awareness for wellness in Singapore.
In early 2022, ClassPass and STB will launch a domestic campaign to encourage locals to participate in wellness activities through the ClassPass platform. ClassPass will launch challenges that reward participants when they book a variety of wellness experiences on the ClassPass platform.
ClassPass and STB will develop video content that will be featured across the social media channels of both organisations. The first series will highlight wellness offerings within different Singapore neighbourhoods, while a second series will spotlight innovative wellness businesses on the ClassPass platform.
As Singapore prepares to reopen its borders, the partnership will also showcase Singapore’s wellness offerings through engaging content for international visitors.
ClassPass and STB will also work together to expand the inventory on ClassPass to include a broader range of wellness experiences, ranging from complementary health therapies such as Traditional Chinese Medicine, to wellness-related attraction tickets and mental wellness services such as personal coaching and sound healing therapy.
